Shop Safe Streatham Spring 2021 campaign update

Last Autumn, we launched our return campaign to celebrate the reopening of businesses in Streatham.

Our priorities reamin the same: to build confidence and boost footfall as we emerge from restrictions. We produced a videoeditorials in Heart Streatham and The South Londoner showcasing Streatham as a destination hub of activity and encouraging visitors to plan itineraries around all that we have to offer.

Press

We’ve written another editorial for The South Londoner which is distributed across the whole of Lambeth.

Jetwashing

In April, we started a programme of on-street jet-washing around key gateways and community assets in Streatham and Streatham Hill including the stations, the cinema, the leisure centre and bus station. Work has continued over the last few months to assist further in restarting the local economy.

Safety in the public space

Sanitiser tower outside Streatham station
Sanitiser tower outside Streatham station, installed by City Dressing

Along with our posters, stenciled floor signs and vinyls clearly displayed to help shoppers stay safe and maintain social distancing, we are installing hand sanitizer towers in key locations to support the safety of consumers.

Keep it local, in Streatham icon

To mark the much-anticipated lifting of restrictions, Streatham will be decorated with the new branding to create a fun and welcoming atmosphere for customers. The campaign features a window decal, which will be given to businesses to display as a symbol of support. Other merchandise willl also be branded such as tote bags and t-shirts.

Designed by renowned local illustrator Richard Fairhead we hope it will help build local pride and encourage residents to love local and shop Streatham.

We are now working towards some summer activations including our events programme to bring people back to Streatham in a safe and controlled manner.